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Postgraduate programme
Offered by ISDI
Home Exploring Marketing in the UK: From Digital to Commercial Strategies
Programme overview
Especialízate en acciones para buscadores como Google gracias a este Máster en SEO y SEM online, en el que adquirirás todos los conocimientos que necesitas para posicionar una página web o negocio en los primeros resultados de búsqueda o para publicitarla, a través de diferentes formatos, en la red de Search y de Display.
Este Máster en SEO y SEM online va dirigido a profesionales que deseen especializarse en las acciones de marketing en buscadores como Google:
- Expertos en comunicación que quieran enfocarse hacia el contenido para buscadores
- Profesionales del marketing digital que deseen especializarse en posicionamiento web
- Publicistas que busquen convertirse en expertos de publicidad Search o Display
- Perfiles técnicos que quieran dar el salto como responsables SEO en agencias o compañías
- Cualquier otro usuario cuyo objetivo sea conseguir la Certificación oficial de Google
El Máster se compone de 6 módulos divididos en dos bloques de formación, contando con la ayuda de un tutor personal en cada uno de los bloques. Cada módulo tiene un mínimo de dos UDIs (Unidad Didáctica Interactiva) de material de estudio, dos webinars con expertos, foros de debate y clases virtuales para plantear dudas. Además, realizarás dos Proyectos Parciales mentorizados de aplicación práctica.
Al finalizar el programa de estudios podrás desempeñar tu actividad laboral como:
- Especialista en posicionamiento SEM, SEO con la herramienta Google Analytics
- Analista Web
- Asesor de usabilidad y diseño de campañas
- Trafficker
- Especialista en Marketing Online
- Responsable SEO SEM
- Consultor SEO
- Consultor SEM
ONLINE
€4,900
Start date: 01/10/2016
14 meses, 700 horas
Next Date: OCTUBRE 2026
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